In addition to a selection of free brushes, more styles are available via in-app purchasing at a cost of $1.99 each or in bundles costing $4.99. Brushes can be applied on top of one another, too, while Repix also offers an “undo” brush to roll back any edits. The resulting effect can be something as simple as “posterizing” an image, boosting its colour (“Hollywood”, “Vintage”, “Bleach”), adding a lens flare, or painting a master piece in the style of Van Gogh and others. Its appeal isn’t dissimilar to the whole photo filters phenomenon that helped fuel the growth of Instagram et al - a phenomenon that Repix’s makers say it builds on and aims to surpass.Īfter taking a photo or accessing an existing one from your device’s camera roll or your Facebook account, you choose from one of the available brushes and paint over parts or all of an image. That’s pretty impressive growth, no matter which way you paint it.Īlong with offering basic photo editing features, such as cropping an image or adjusting saturation, color balance and temperature, the app’s selling point is its suite of brushes that make it possible to turn even mediocre photos into something palatable. It debuted in the App Store just over a week ago and has garnered 1.5 million downloads in the first seven days. Repix, available for iOS, lets you “remix” photos by painting various effects over the original image, akin to functionality offered by numerous Photoshop plugins over the years. It’s 2013, over 20 years since Adobe first released Photoshop for the Macintosh, and here I am writing about a simple, yet seductive, photo editing app. And, crucially, Repix has thus far achieved a 5% conversion rate in terms of in-app purchases.The more things change, the more they stay the same. However, I’m also told that of those 4 million downloads, 24% are “active” users, while the iOS app has seen 25 million images edited. Now tallying 4 million, growth, while still impressive, has tailed off significantly - the pros and cons of a successful launch and the associated PR.
#Repix for computer download#
Regarding the app’s seemingly impressive download metrics on iOS, as we reported back in late March, a week after launch Repix had seen 1.5 million downloads. The app is free, and in addition to a selection of built-in brushes, more brush styles are available via in-app purchasing. Repix’s business model is a classic freemium play.
#Repix for computer for android#
Another neat trick of the app is that editing is lossless, meaning that any edits, painting or filters can be rolled back, thanks to what Sumoing is calling its real-time “Rebeca” processing engine.įinally, as well as support for Samsung’s S Pen, Repix for Android also has built-in support for Samsung Galaxy S 4 Air View technology, so that users can see the size of each brush by hovering their finger over the photo, thus getting a quick preview before they begin fondling their soon-to-be masterpiece. In addition, there are a number of filters and frames, and the aforementioned editing tools. The Android version of Repix includes a selection of 30 brushes, ranging from animated, light, grunge, color boosting and artistic styles, according to the company. We live in a post-Instagram age after all. However, the app’s raison d’être is its suite of brushes that let you “remix” photos by painting various effects over the original image to turn even crappy-looking photos into something palatable. Similar to the version iOS, Repix on Android offers a range of basic photo editing features, such as cropping an image or adjusting saturation, color balance and temperature. That’s something that iPhone and iPad users can only dream of (well, out of the box, anyway). The app boasts support for Samsung’s S Pen, which ships with the Korean device maker’s line of Note ‘phablets’ and tablets, enabling users to paint on their photos using a good old-fashioned stylus. Refreshingly, however, this isn’t just a straight up port. After garnering 4 million downloads on iOS in five months, Finnish mobile app developer Sumoing has released a version of its photo “remixing” app Repix for Android.
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